Article in the BMJ: Google Needs Better Control of Its Advertisements and Suggested Links http://www.bmj.com/cgi/content/full/338/mar18_1/b1083

The authors discuss the need for Google to strengthen its filters to better match ads to search terms.

If you have ever experienced searches on Google displaying inappropriate ads, please submit your comment as a Rapid Response to BMJ.

My personal aside - our job as librarians to teach our customers to be better human filters of the Internet is not over, not by a long shot.